Best case Archives - MillionMind - Quiz Communication

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KILROY Travel markets Africa

KILROY wanted to raise awareness about their destinations in Africa. With AirFrance, they created a contest where the winner won trip for two to a destination of their choice in Africa. KILROY created a quiz about Africa for Facebook using our MillionMind QuizWidget product, including using media cl[...]

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European Cup in Quiz – Expressen/NE

Expressen, Sweden’s no. 2 evening newspaper (print and online), held their first quiz contest using our platform in the summer of 2009 in a collaboration that included our customer NE. The contest was marketed online and in print, with banners on the home page and print ads —including six full p[...]

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NE, Kunskapsjakten (Knowledge Hunt)

Nationalencyklopedin (NE) is Sweden’s traditional encyclopedia publisher with over SEK 100 million in sales. They came to us in 2009 looking for a way to spice their new online offering based on their core business with a new kind of quiz to drive traffic to NE.se and strengthen their brand. Using[...]

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Tidningskungens Christmas Campaign 2012

Tidningskungen, a publication subscription service (print and online) ran a Christmas campaign in 2012 to reach more readers and build their brand. The Norwegian firm Mediafy Magazine, which owns Tidningskungen in Norway, Finland and Sweden, did this creating an Advent calendar using our MillionMind[...]

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Eurovision Song Contest 2013 with Expressen

Sweden’s no. 2 evening newspaper (print and online) ran a huge quiz campaign related to the Eurovision Song Contest 2013 in Malmö, Sweden. They wanted to attract more followers on Facebook, sell tickets for the Song Contest, and create special activities for readers. Together, PR firm DET Sthlm a[...]

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